Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

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  • 28 Dec, 2016  |
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Miami photographer Steve Giralt spent decided to forego CGI for his burger commercial, so he had to spend an entire month trying to get it right.

The technique is known as "burger drop" and can be made with computer effects...



1 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

...but this was created without CGI.


2 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

Miami photographer Steve Giralt spent a month creating PATRIC - Precision Arduino Timing Relay Imaging Controller that made it possible.


3 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

Creating the effect of burger shaping itself wasn't easy, but Giralt said he had to prove that it's posible without the computer effects that are everywhere these days.


4 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

It took 10 tries to film the flying ingredients, only 4 of them forming a burger, but to hit it with mustard and ketchup was a challenge for 20 tries. Placing the beer without it spilling took 10 tries.


5 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

Steve said he did it for the challenge and the month was too long, he could've done it quicker but he had other assignments.


6 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

A burning passion or too much free time? You decide.


7 Guy Makes Incredible Flying Burger Commercial With No CGI Effects (7 pics)

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№1 Author: Aindy (28 Dec 2016 11:54) Total user comments: 2863


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No CGI? Then how does he remove the strings from the shot? Let me guess, CGI?
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№2 Author: mikerowave (28 Dec 2016 23:34) Total user comments: 713


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Nice job!
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