Using Odds Boosts to Increase Your Sports Betting Profits

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Odds boosts have become an extremely popular promotional tool used by sportsbooks to attract bettors. Essentially, a sportsbook will temporarily increase or “boost” the odds on a wager in order to add more value. Savvy Nordic Bet punters have figured out how to use these boosts to significantly increase their profits. In this article, we’ll explore everything you need to know about odds boosts and detail some proven strategies for maximizing their value.

What are Odds Boosts?

An odds boost is when a sportsbook increases the potential payout on a given wager for a limited time. For example, Team A might be listed as a -110 favorite (bet $110 to win $100). With an odds boost, that line could be temporarily shifted to +150 (bet $100 to win $150). This adds substantial value for the bettor. Sportsbooks typically limit these offers to certain bets or cap the total amount that can be wagered with the boost.

Why Sportsbooks Offer Odds Boosts

Sportsbooks use odds boosts for a few primary reasons:

• To increase engagement and incentivize deposits/bets
• To balance their risk on lopsided betting action
• As loss leaders to acquire new customers
• To promote unique betting markets with low volume

Savvy bettors can take advantage of these motivations to get the best boosts and maximize value.

Key Strategies for Using Odds Boosts

Here are some proven tips for making the most of odds boost opportunities:

Shop for the Best Boosted Odds

Sportsbooks will often boost the same games or bets, but offer different enhanced odds. So it pays to have accounts at multiple books and shop for the best price. Getting an extra 20% or 30% in boosted odds can make a huge difference over time.

Focus on Plus-Money Bets

While any enhanced odds have added value, plus-money wagers tend to be the most profitable over the long run. For example, boosting a bet from -110 to +150 is better than boosting a bet from -400 to -300. The larger the favorite, the less impact boosting has. The sweet spot is getting plus odds on what is normally a small favorite or pick’em betting line.

Max Out Your Allowed Wager

Most sportsbooks will cap the amount you can bet at the boosted price. Take full advantage by wagering the maximum each time. Throwing down $10 or $20 on a +150 boost that allows $100 is essentially like leaving money on the table. The key is to bet the full boosted limit.

Target Specific Situations

By analyzing historical trends, you can spot situations where books consistently offer odds boosts. These include lopsided betting markets, high-profile events, newly introduced bet types, small market sports, player prop bets, and more. Finding and targeting these scenarios will lead to more frequent and profitable boost opportunities.

Stay Disciplined Over the Long Run

A common mistake is dramatically increasing your typical betting amount to chase boost profits. This leads to poor bankroll management and variance. The key is staying disciplined with your normal betting habits and simply viewing boosts as high-value overlay plays. Think of it almost like finding a coupon. You wouldn’t buy 10x groceries just because you clipped a coupon. Apply a similar mindset here over the long run.

Example Strategy #1 - Shop Multiple Books for the Same Boost

Here’s a real life example of how effective line shopping can be:

Sportsbook A offered Patrick Mahomes to throw OVER 2.5 touchdown passes at boosted +200 odds Sportsbook B offered the same OVER 2.5 touchdown passes prop for Mahomes at +250 odds

Rather than quickly betting the initial +200 offer, taking 20 seconds to compare other books yielded an extra 25% in boosted value (+250 vs +200). Now imagine making plays like this twice a week, betting $100 on each. That 50 extra points of value (25 points x 2 bets per week) would lead to over $5,000 in expected added profits over a full NFL season.

Example Strategy #2 - Target Plus-Money MLB Moneylines

Moneyline odds boosts on big MLB favorites present another profitable opportunity. Normally a -300 favorite boosted to +125 doesn’t add a ton of value. However, by specifically targeting matchups likely to have +125 or better moneylines you can build a nice long-term edge here. Plugging historical odds data into a projection model can identify the best teams to target.

Key Takeaway

While odds boosts might seem like promotional gimmicks, savvy bettors have developed sound strategies for exploiting their real value. By shopping prices across multiple books, targeting plus-money payouts, maxing out limits, focusing on proven situations, and maintaining discipline, your bankroll will benefit over time. Don’t let the sportsbooks keep all those added profits themselves!